Faraday Future
FF 91 Reveal
Faraday Future needed to prove just how close they were to delivering the future with their first production vehicle, the FF 91. Inspired by real-time data visualizations from the vehicle's LIDAR sensor system, we developed a generative 3D web environment to tell key product stories. We also joined forces with the Faraday Future digital product team and collaborated on the in-vehicle UI, mobile app and overall design system.
Creative Direction
Art Direction
Interaction Design
UX Design